Agency Automation

Rex CRM for Real Estate Agency Automation

Rex CRM is rich in automation features that will save your team time and increase your bottom line. Here are just a few of the features we think agents and agency owners alike will love.

Agency Automation

Why Agency Automation is easier with Rex

Automate workflows for consistency and productivity

Standardise agency processes and maximise your team's productivity with the help of Rex’s built-in, customisable workflows. Put your task automation into overdrive with the Rex + Zapier integration. Zapier handles your busywork by connecting all your apps and services together to run automated workflows behind the scenes.

What we're achieving with the Zapier integration would've taken our team dozens of hours every week. It's kept everyone focused on the work that's really dollar productive.

Henry Hodge
Principal of Henry Hodge Real Estate
Automate Workflows

Save hours on maintaining your database

Your database is your most valuable asset. Save hours on maintaining it with features that automate work that has traditionally been required to maintain a clean database. With leads auto-parsing, new portal leads are directed straight into your CRM without the need for manual processing. New leads can be matched to existing contact records and Rex’s data deduplication saves admins hours on merging existing duplicate records. Find out how LJ Hooker Nerang saved over 88 hours a month on admin tasks, with these features.

Slowly, slowly, we’ve dropped away certain providers, and now we use Rex a lot more. It’s been a big focus for us to use Rex to its full capacity.

Emily Megraw
Office Manager at LJ Hooker Nerang
Database Maintenance

Deliver customer service that wins clients for life

Today's buyer is tomorrow's seller, that’s why it’s important to build relationships that last a lifetime. Delight buyers with real-time updates from Rex CRM’s matching features. Automatically send SMS and email listing updates to the right buyers at the right time with properties that match their requirements. Automated follow-up reminders help agents stay in touch at critical points in the homeowner journey ensuring your agency is top of mind when vendors are ready to sell.

Win more clients

Features to Put Your Tasks on Auto-Pilot

Rex CRM is packed full of features that are helping agents automate more of their day

Reminders and Tracks

Your roadmap to best practice, consistent follow-up for engaged prospects

Best practice follow-up in 3, 2, 1

Bored in a cafe? Why not tick off a bunch of reminders and let your clients know you are thinking about them. Swipe to SMS or email, choose your template, hit send and you are done.

Bulk Merge & Step-Through

Connect templates to tasks for rapid-fire follow-ups.

Data Management & Mass Actions

No-fuss control over your data, done your way

Matching Engine

Automatic SMS and email listing updates for the right buyers and tenants

More than 2,500 agencies use Rex for their Agency Automation every day
More than 2,500 agencies use Rex for their Agency Automation every day
Highly rated Agency Automation software from our customers
4.7 Rating from 147 Google Reviews


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