WEBSITES THAT WIN BUSINESS

Real estate websites designed by property people

Rex was founded by real estate people who know how to sell and know how to grow a business. That grow-how has been baked into all our website templates, so you can be sure you’re not missing best-practice components. Style your site to suit your agency and start generating more buyer and seller leads, with optimised conversion rates and a slick user experience.

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Rex Sites shown on tablets, mobiles and desktop

Join over 2,000 agencies using Rex Websites to attract new prospects

Attract, engage, convert. That’s our framework.

Why will they come? Why will they stay? Why will they buy? Because we know how it’s done.

Prospects drawn to your website

Attract more prospects

Portals attract buyers – but how do you attract vendors and buyers? It doesn’t matter how beautiful your website is, if it doesn’t bring you the leads.

In-built SEO tools help you attract prospects through search engines

Reach thousands more on social media and the web with the Rex Reach integration

Utilise integrated analytics to improve performance

sites with showcase features

Engage your audience

Provide a seamless user experience with responsive layouts, easy navigation and advanced property search. Engage your prospects with video, VR tours and interactive map views.

Look great on every device with fully responsive website layouts

Engage your website visitors with video, VR tours and interactive map search.

Build trust with agent profiles, blog articles and client testimonials.

Retarget your subscriber list with CRM and marketing integrations

Lead forms capture the data and send directly to Rex CRM

Convert more website leads

Customisable forms allow you to remove friction points, add custom CTAs and capture the information you need. Follow up with lead nurture through CRM integration.

Easily navigable website structure takes your visitors where they need to go

Convert with customisable forms and buttons

Apply follow-up nurture using your integrated CRM

COMPLETE CONTROL

Have it your way, with flexible design and content.

Whether you’re a start-up focussing on reach and awareness, or a multi-office group with complex brand control, you can make your agent’s profiles and your agency brand sing. With Rex Sites you have the best real estate website design software and host for agents and agencies, along with complete control over your content.

Extra features at no extra cost

Showcase properties for sale, highlight your staff or add that fantastic new virtual walkthrough video.

Easy content management

Our easy-to-use Content Management System lets you swap out images, update text and add new agent profiles or articles easily.

Flexible designs

With so many options built in, you can choose design features and functionalities to suit your agency's way of doing business.

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Flexible design and content

Rex Sites gave us back the ability to present well online.

Richard McLennan
Digital Media Manager at Bushby Property Group
Bushby Property Group Logo

AUTOMATED INSTRUCTIONS

Sync and sell with your CRM

CRM sync lets you synchronise your active instructions into your website without lifting a finger. You can also seamlessly integrate content pillars, from agent profiles to blogs, so it all connects to support your social media and digital marketing.

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CRM lead sync

I am extremely happy with the website created for my real estate business with Rex Sites.

Gail Richards
Business Owner at Key 2 Sale

ALWAYS FRESH

Website-as-a-Service model

Welcome to Website-as-a-Service – Rex Sites are an ongoing service that is continuously updated, fully supported and designed to grow and evolve alongside your agency.

Style meets sales

Best-practice sales design elements combine with elegant, customisable style components for your perfect site.

Real estate focused tools

Recent added, sold and under-offer instructions, agent profiles, blogs and landing pages engage your visitors with the right content.

Attract and convert

With an intuitive real estate website design you can get more prospects and convert more leads.

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Websites as a service

Website-as-a-Service model comparison

Traditional websites are built once and slowly fall behind as they age. Compare below to see how an always-on, managed website model stacks up against traditional, build-and-forget websites.

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What you get with Rex Sites
Traditional Websites
Industry Specific
Designed specifically for the Real Estate industry
General purpose
Core Focus
Lead generation and property marketing
Broad website creation
CRM Integration
Native with Rex Real Estate CRM
Requires plugins or custom setup
Design Flexibility
Real estate-specific templates and layouts optimised for agency conversion goals
Wide creative freedom but requires advanced customisation
Onboarding
Dedicated support & service
DIY or general support
Built-in features
Instructions, agent pages, property search.
Generic component that requires further modification
Updates
Websites updated and maintained as part of the subscription
Self-service updates and maintenance

SEO & ANALYTICS

Elevate your rankings and your metrics

Rex Sites are built with SEO and analytics baked in — not bolted on. From structured data and fast-loading pages to integrated tracking and performance insights, your website is designed to attract qualified traffic and turn visibility into opportunity. With ongoing optimisation and real-time insights, Rex Sites can help your agency stay discoverable and competitive, as search and buyer behaviour continue to evolve.

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Rex Sites built in features

Search-optimised by design

Rex Sites gives you best-practice SEO foundations built in – clean code, structured content and schema support – so your agency is easy to find where it matters most.

Built-in analytics & insights

Track traffic, engagement and lead activity with clear reporting that shows what’s working, where enquiries come from and how your website contributes to growth.

Always up to date

SEO standards change constantly. Rex Sites are continuously maintained and improved to keep pace with algorithm updates, device changes and performance expectations.

Connected to your CRM

Website activity flows seamlessly into Rex CRM, giving your team visibility into enquiries, behaviour and opportunities — without disconnected tools or manual tracking.

ONBOARDING & SUPPORT

Dedicated Support & Success team

At Rex Sites, our customers are our number one priority – we don’t just say this, we prove it through our 2-hour support response service. You can always get quick answers to your questions and, by choosing our Website-as-a-Service model, you enjoy ongoing access to our dedicated support and development teams. They’re dedicated experts who will also guide you through onboarding and training to ensure you're set up with everything you need for ongoing success.

20-minute average response time

97% Customer Satisfaction (CSAT) score

Website migration experts

Three business professionals sitting at a table with laptops, engaged in a discussion, with a woman smiling at a male colleague.

The team were very helpful right from my first enquiry to the finished website processes. They were always available when we required to speak to them.

Dawn Hull
Agent at Doug Hull Real Estate
Doug Hull Logo
Cover of an ebook titled 'Real Estate Agency Websites: The ultimate buyers guide' with rex logo and website rexsoftware.com on a pale yellow background.

EBOOK

Not sure what you need to make your agency’s website work?

Get the most out of your primary owned media asset — your real estate website — with this free guide!

SEAMLESS WEBSITE MIGRATION

Everything old is new again

Moving to Rex Websites is designed to be simple, structured and stress-free. Our team manages the migration end to end, preserving your content, SEO equity and brand presence while transitioning your agency onto a modern, fully supported website platform. With minimal disruption and no downtime surprises, you can switch with confidence knowing everything is handled for you.

End-to-end migration management

We handle planning, content transfer, setup and go-live – so your team doesn’t have to juggle developers, hosts or multiple suppliers.

SEO & content preservation

Your existing pages, URLs and search visibility are carefully mapped and protected to minimise ranking loss and maintain traffic continuity.

Minimal disruption and clear timelines

Your current website stays live during the transition, with a clearly managed launch process that avoids downtime and unexpected issues.

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Reminder card showing 12 total reminders divided into 1 phone call, 5 emails, 1 letter, 3 SMS, and 2 tasks, with labels for Julie Watkinson and Task Reminder.

Migration Process Timeline

Step 1

Discovery & Planning: we review your existing website, content, structure and goals to define the migration scope, so nothing important is missed and a clear, agreed plan is set before work begins.

Step 2

Content & SEO mapping: your pages, URLs and key content are carefully mapped and prepared for migration, with SEO considerations handled upfront to protect search visibility and maintain continuity.

Step 3

Build & Quality Assurance: your new Rex Website is built and configured, with thorough testing across content, performance and functionality to ensure everything works as expected before launch.

Step 4

Go Live & Ongoing Support: once approved, your new site goes live with minimal disruption, fully supported, monitored and ready to evolve with your agency from day one.

Flexible, scalable plans for every size of agency.

Whether you're a large agency or enterprise, you’re franchised or you’re just starting out, our website build and hosting plans are designed to grow as your business grows.

Starter

Launch a professional, managed agency website.

Includes:

Professionally designed website, ready to launch

Core page setup (home, instructions, contact, agent profiles)

CRM-connected enquiry forms

Mobile-responsive design across all devices

Secure hosting and performance monitoring

Content migration support (key pages)

Ongoing platform updates and maintenance

Dedicated onboarding and implementation support

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Most Popular

Professional

Scale your website as your agency grows

Includes everything in Starter, plus:

Analytics and performance reporting

Integrated Calendar with two-way live sync

Enhanced content management and page flexibility

Lead tracking integrated directly into Rex CRM

Support for multiple service areas or offices

Ongoing optimisation and feature enhancements

Priority support and implementation guidance

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See how Julie Harris Realty found the perfect web solution in Rex

Explore case studies

Not only will it attract more leads, it will actually convert. It looks better, it works, it moves – we love it. I’m glad for the time and the investment we’ve made in it.

Julie Harris

Principal at Julie Harris Realty

JR Home logo

19 Billion

Online Coverage

650+

Live Websites

99.6%

Annual Customer Satisfaction Score

One

Simple monthly bill

Frequently Asked Questions

We've answered a few frequent questions below. Still have a question that’s not answered here?

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There is no limit on the number of pages or profiles you can have displayed on your website, and no corresponding change in pricing. However, with the menu, you cannot have a huge number of pages displayed for reasons of space – we would suggest the use of sub-headings. We do charge for one additional office for every 30 agents you have on your website.

There is no limit on the number of listings you can have displayed on your website, with no change in the pricing. We would recommend you have good data next to your listings (along the lines of REA), so your browser can use one of our three different search settings to filter through large numbers of listings.

The monthly fee covers our in-house support, hosting with AWS and our Software-as-a-Service – where we will be constantly working to push new features and functions onto your website, while also keeping it up-to-date with the latest in design and technology trends. We also update technical SEO requirements including security, load speed and much more.

Yes, by using something we call an REAXML feed. This is just a feed of data that your CRM provider will be able to open up with Rex real-estate-websites and allow for information to be pushed through the website and the portals.

In many ways websites are similar to software – which is why we’ve chosen to offer them as a service. Websites, traditionally, have been sold as a product where a web developer will design and build a website for a client, deploy it on a host of their choosing, collect a large bag of money and move on to the next project. Rather than paying for a website that’s going out of date, our clients pay for one that’s getting better and better, day after day, with constant development and innovation, updates for new devices and browsers, the latest design trends, ongoing support, training and the highest security standards.

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Work out how to get your website working harder, with Rex Sites.

Book a website demo and our Sales Team will be in touch.

In-built SEO tools

Easily attract more prospects through search

Rex Reach and Rex CRM integration

Connect with thousands more on social media and the web while effortlessly managing content

Improve performance

Utilise integrated analytics that tell you where and how to be better

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