Rex CRM
More growth, less admin with Rex Estate Agency CRM.
Get the powerful, easy-to-use cloud and mobile estate agency CRM software for agencies of all sizes and join thousands of agents increasing productivity with Rex CRM.
We always listen to our customers first. Now you can too.
We’re proud to partner with some of the best in the business - and before we say anything else, we’ll let them do the talking.
All-in-one CRM software powering estate agents
Join the ranks of high-performing agencies using Rex’s powerful estate agent CRM and solution. Delivering all the tools you need to establish lifelong clients, secure more stock and grow your agency.
Secure more stock.
Building a consistent and reliable instructions pipeline is the holy grail for high-performing agencies. Rex Sales and Lettings CRM gives you all the tools you need to connect with property owners and secure more instructions in your area.
Enjoy greater visibility over your area with Land Registry integrations
Keep track of appraisals
Stay front of mind with reminders and automated workflows
Reduce admin. Maximise productivity.
Standardise processes across your agency and maximise your team’s productivity with the inbuilt automation features in Rex Sales and Lettings CRM. Apply tags for richer record management, allowing you and your staff to input, find and sort the information most relevant to the way you work.
Automated SMS and email updates
Built-in best practice follow up workflows
Zapier integration
Build better connections.
Relationships are the heart of our industry. Rex CRM enables better communication, better vendor reporting and frees up more time to spend with your clients. Why devote hours to doing admin when you can spend time connecting and closing deals?
Digital, self-service vendor reporting in Rex Hub
Customisable branding across newsletters, emails, reports, etc.
Tags for richer record management
REX MOBILE CRM
The mobile CRM for out-of-office productivity. Your pocket rocket.
Rex Pocket is our feature-rich mobile CRM app for estate agents that lets you take your office with you on your phone or tablet. Whether you’re running inspections, doorknocking, meeting with clients, appraising a property or just picking up groceries, Rex Pocket keeps you connected and makes sure you never miss a step or lose an opportunity.
To log on on the road via an app - it’s massive. It enables us to be flexible.
Calls with seamless workflows
Need to follow up a client? Swipe to call, have a chat, then add any feedback or notes to their contact record. It’s that easy. Leave the post-it notes in the stationary cabinet.
Add buyer and manage enquiries on the go
Managing leads and viewings couldn’t be simpler. Add new buyers and their requirements on the go, then email or text them e-brochures in a few taps.
Constantly update your database
Anything on paper is going to get lost. Never let precious data slip through the cracks again. Add and edit instructions, contacts and property records on the go.
Spot opportunities on the road
Spot another agent’s board in your local area while you’re out and about? Log it and set a reminder to follow up the owner in a few weeks.
First mobile CRM on the market
Rex Pocket was the first of its kind, giving us plenty of time to collect data and feedback to refine long before copycats. Now, we set the standard for mobile-first CRM workflows.
Most advanced functionality
Mobile-first design means Pocket offers optimised functionality like instant data entry while in the field, push notifications and real-time updates, and offline access.
Best-practice follow-up
Tick off a bunch of reminders and let your clients know you’re thinking about them. Swipe to SMS or email, choose your template, hit send and you’re done.
More efficient prospecting coverage
Rex CRM will automatically send a match alert when you list something that meets a buyer’s requirements.
GROW YOUR PIPELINE
Prospecting tools that do half the work for you.
Our research shows that agents tend to over-work the hot 5% of their database. The other 95%? They get forgotten and go stale. But, with the help of Rex CRM you can devote all of your winning personality to closing the sale and let your CRM take care of all the processes.
Process leads end-to-end from your inbox
Receive inbound enquiries from any portals or your website, with their source logged and a new contact created. Existing contacts are matched to your database, where any instruction enquiries are linked, triggering an automated email to send more info.
Tracks keep your entire pipeline on track
Nurture your contacts through the sales funnel seamlessly, with Tracks. Our off-the-shelf Tracks help you set up follow-up and internal processes as a series of steps and reminders. You can also customise your Tracks to follow your own processes. Client snapshots, approvals, emails, SMS and more are automated like clockwork.
Daily agendas
See your daily agenda like reminders, appointments, emails and SMS to send right from the home screen, serving up your to do list so you never miss a prospecting conversation.
Close more sales
With BAU ticking over through Rex CRM, you can now focus on the human part – selling. With total confidence in your system, you can be even more confident in your sales skills.
Rex CRM has completely transformed the way we operate. It’s by far the most user-friendly system we’ve ever worked with everything is intuitive, fast, and designed with agents in mind.
INTUITIVE USER INTERFACE
Get more than what you see
We’ve designed our UI to be as easy as possible to use, which also means onboarding and training is easier. And when your people actually use the system, the whole agency gets better ROI.
See your daily agenda, reminders, appointments and agency live-feed updates all from the home screen. View all contact information at a glance, without clicking off the page you’re on.
You’ll fly with our onboarding and training
Your personal Onboard Manager will be your point of contact throughout, assisting you with everything from data importation and daily workflow integration to Rex Training that gets you familiar with the program and speed-dial support on Go Live day.
What’s more, you’ll have priority assistance from our Customer Support Team, with our help desk and phone support earning a 97% Customer Satisfaction Score (CSAT).
eBook
An opportunity not to be missed.
This free guide shows you how to get the most from your most valuable asset – your real estate CRM database. Don’t miss this, or any opportunities in the future.
By submitting you agree to us contacting you and using your details for marketing purposes as per our privacy policy.
Make your data work harder
Take control of your real estate database with our custom data and reporting features.
Instant buyer match profiles
All new enquiries automatically trigger the creation of a buyer match profile that records their preferences and history. If they enquire about a 3-bed, $1million home, that criteria will be included. You can set them up on a match campaign and add other information, like open homes the’ve attended, sending them weekly or monthly email updates with new instructions or open homes within their relevant criteria.
Look the other way for a perfect match
When a sales appraisal for a property is being created within Rex, a reverse match can be performed, linking to all the buyers who match the criteria and showing the number of active buyers in the market for that range.
Filter your data with a prompt or a click
Advanced filtering options let you click to locate any data point within Rex CRM. Not only that, AI Filtering allows you to type ‘show me all buyers with a maximum budget $900,000’ and Rex will serve up the results instantly – click-free. You can then ‘select all’ and bulk email or SMS.
Custom reporting for data-driven decisions
Create the customised reports that work best for you or select from our built-in versions. With dozens of adjustable fields and the ability to group, aggregate and pivot data, you’ll have access to more actionable insights that help data-driven decisions propel your business forward.
Why choose Rex CRM?
Use the powerful Rex CRM to establish lifelong clients, secure more stockand grow your real estate business. There’s a reason high-performing agencies across the globe attribute remarkable revenue growth to Rex. Many reasons, in fact. Rex CRM agents regularly sell up to 90% of the properties they list, for a start.
Purpose-built for (and by) property people
A complete, whole-of-agency solution
Seamless migration from any major CRM
£267bn
property sold through Rex CRM worldwide
10,000
agency professionals around the world trust Rex CRM
£7.1bn
in commissions earned by agency customers
3hrs+
a day is spent in our mobile app by top performing agents
Simple plans for every business size
We like to keep things simple here at Rex, so we offer a choice of plans across our products to suit every type of property business – from solo operators to franchise giants. Whatever your needs, we’ve got you covered.
Starter
Get your agency business up and running
Includes:
Rex mobile app (iOS and Android)
Core CRM with contact management
Integrated Calendar
Unlimited portal uploads
Custom Fields
Listing and marketing workflows
Prospecting, merge and followup
Dedicated implementation
Ongoing Support
Professional
Level up with features that help scale your agency
Includes:
Everything in Starter
Integrated Calendar with two-way live sync
Live Dashboards
Custom Fields on System Tabs
Portal Leads
Sales and trust accounting
Agent ledgers
Xero payroll integration
Enterprise
Rex CRM Enterprise is built for multi-branch and networked agencies that need visibility, control and consistency at scale. Consolidate your tech stack, standardise workflows across offices, and maintain performance oversight with enterprise-grade reporting, permissions and support. We partner with you to design a solution aligned to your operating model today and your growth strategy tomorrow.
See how Rex ticks all of the boxes for Harding Green
The Open API for us was a very important aspect for us. We wanted to build, integrations and add-ons into our offering for our agents, but we also wanted to be able to set ourselves apart from our competitors.
Keep working with the business tools you know
Rex products are deeply integrated, for maximum performance. So, when you’re all plugged in, your system will be more powerful than the sum of its parts. Just watch your sales team’s efficiency go through the roof when they don’t have to click between applications. Eeven better, our tools include a 100% fully open API that allows further integration with custom tools, off-the-shelf and third-party integrations.
Frequently asked questions
We've answered a few frequent questions here. If you still have a question that’s not answered, just ask.
We don’t offer a generic trial. Rex is purpose-built around your agency, so the real value only shows up with a customised database. The best way to experience it is through a tailored demo with our team - no pressure, just a clear view of how Rex works for you.
The amount of data we can migrate depends on the system you’re coming from and how much data they will extract for you. Once extracted, we map your data to the Rex fields, review the plan together, test and import ready to go live.
We have local support in Brisbane Australia, and London UK during standard business hours.
Yes, absolutely! We make sure you’re confident in the system. We also run regular training and new product webinars for free.
Changing your estate agency CRM to Rex can take approximately 10 weeks. We’ve migrated thousands of businesses with our tried and tested method to make it seamless as possible. 10 weeks. We’ve migrated thousands of businesses with our tried-and-tested method, to make it seamless as possible.
Rex Sales CRM is so flexible we support one person agencies to multi-office enterprises. Trust us, we have pricing, packages and features to suit you.
Book Demo
Power your business with Rex to win more listings and expand your portfolio.
Book a demo of our products and join over 2,500 agencies using Rex to improve their business every day.
Already a customer? If you require any assistance, please contact our friendly Customer Success team and they'll be please to help.
Ease to use, powerful CRM
Data that works your way
Open API maximum integrations
By submitting you agree to us contacting you and using your details for marketing purposes as per our privacy policy.
