Keep track of your agents, potential buyers and competition.

Rex includes powerful reports to benchmark agent prospecting and appraisal KPIs, improve appraisal win/loss ratios and understand your agency’s competitive position in its local marketplace.

Completing tasks often means sending follow up emails and letters. We include secondary functionality in the CRM that allows users with the right privileges to send mail merges (email, letter and SMS) on behalf of others. The recipient doesn’t know any different which makes this functionality perfect for those agents operating with personal assistants or in offices with a strong focus on sales admin.

Both assume identity and send on behalf of user rights are strictly permissions controlled.

Rex makes it easy to monitor competitor activity and build powerful data on your local market and your position in it. Your real estate agency can track other agents’ boards including properties for lease, sale and those that are leased or sold by other agents. 

Rex' reverse matching functionality helps show off the value of your database at listing presentations. Once you’ve entered a property valuation into Rex, you’re able match it to buyers who are looking for a property with those same characteristics. Show your potential sellers live details of real buyers on an iPad or laptop.

Once you’ve assumed another user’s identity, you see the home screen as if you were that user. You can also review and complete tasks on their behalf.

The assume identity feature allows managers to understand, from an agent’s own perspective, how active they are at doing the work that gets you more listings and sales.