A CRM with the best of both worlds

Looking for the best, most actively developed CRM coupled with local UK based support?

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Better results mean happier clients.

Access your database anytime, anywhere. Rex is a cloud-based real estate CRM.

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5 Star Review

Fantastic CRM. Once you embrace a change of thinking, you can really feel the long term benefits to such an innovative and progressive thinking company.

Stuart Bennet
Director at Bennet Samways
5 Star Review

Complex but not complicated. I hadn't found any UK CRM that offered anywhere near Rex's functionality.

Steph Walker
Operations Director & Founder at The Agency UK

Our care team is here for you

At Rex our in-house, UK based onboarding, training, success and support teams work together every day to ensure your experience with us is, to be completely honest, five star. That’s our goal for every client. No matter how big or small their business, how simple or complex their goals.

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Questions and Answers

Why choose Rex?

Great question... in fact 9 great questions, let's delve beyond features and get into what Rex can really provide for your business.

Will Rex software help us grow?

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Growth is the name of the game in selling property. Beating the competition and securing more valuations, more listings, more sales, and higher sales prices is part of any agency’s DNA - whether you’re a sole trader, a boutique agency or one of the UK’s largest independent groups.

With your database of contacts and properties at the centre of your agency’s growth strategy, it's important that the surrounding tech infrastructure is focused on empowering your staff to achieve more. Whatever the size of your business, and your aspirations, Rex Software will support you and enable you to grow in size, output and revenue.

In a survey with our existing clients, we asked “How many additional sales do you think Rex makes you per year”.

The answers were pretty impressive. The biggest majority (more than 2 out of 3) indicated that Rex was helping achieve 4-6 additional sales.

  • 7% of respondents thought Rex made them 1-3 extra sales per year
  • 68% said that Rex allowed them to make 4-6 extra sales per year
  • 8% said 10+ sales per year
  • 17% said 7-10 extra sales per year 8% said 10+ sales per year

Does Rex focus on building lasting relationships?

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Often a CRM will just be a data depository of vendors and sellers contact details. Estate agency CRMs then add in the functionality to support portal uploads.  The big win comes when the software is focused on delivering communication and feedback with clients, over extended periods of time.

While the results of market activity this year are still to come in, we’re still pretty confident that here in the UK, the likelihood of someone buying a property, and then going on to sell that property with the same agency, is about 12% - roughly 1 in 8. What that means is 7 out of 8 of those recent sales will look to other agencies when the time comes to find their next property.

That’s a pretty sobering stat. While we don’t have the data to support the reason’s behind this number, it’s likely to be a clear cut case of agency amnesia - they simply don’t remember you, and that’s probably because you haven’t communicated with them. 

Visibility of neglected accounts is something you want from your CRM.  But more importantly, avoiding the concept of these neglected accounts altogether should be the key to your next CRM decision. With Rex features like Custom Fields and Tracks, agencies are able to set up ‘always-on’ communications, like anniversary SMS, seasonal newsletters (spring garden maintenance tips anyone?) and market summary emails.

All the evidence shows that consistent, on-brand communications to your database will keep you top of mind and ensure that when the time is right, you are the first agency contacted for a valuation.

Will your software help me stay top of mind and provide value?

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Rex Heart

Trusted to run over 1,800 estate agencies day to day, every day.

Rex supports real estate agencies of all shapes and sizes — from solo agents and boutiques, to country agencies and large franchises. Over 10,000 agents, admins and principals use Rex’s intuitive, customisable functionality to work the way that suits their brand and provide a consistently high level of service for their clients, every day.

Rex Heart

Trusted to run over 1,800 real estate agencies day to day, every day.

Rex supports real estate agencies of all shapes and sizes — from solo agents and boutiques, to country agencies and large franchises. Over 10,000 agents, admins and principals use Rex’s intuitive, customisable functionality to work the way that suits their brand and provide a consistently high level of service for their clients, every day.

Rex Heart

Trusted to run over 1,800 estate agencies day to day, every day.

Rex supports estate agencies of all shapes and sizes — from solo agents and boutiques, to country agencies and large franchises. Over 10,000 agents, sales progressers, admins, directors and principals use Rex’s intuitive, customisable functionality to work the way that suits their brand and provide a consistently high level of service for their clients, every day.

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