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Email Marketing & Compliance

Rex lets you create and manage mailing list membership across your contact database. Mailing lists can be centrally maintained (from a dedicated admin interface), exported, and updated via csv.

Rex also includes a subscription management utility fully compliant with all real estate and general-market legislation.  The utility gives email recipients the ability to fine-tune their mailing list subscriptions case by case or to request exclusion from all email, SMS messages and other communication by an agency.

Rex keeps a record of all subscription management and intelligently prevents users being ‘re-subscribed’ to mailing lists they’ve already been unsubscribed from.

Manage do not contact requests with a universal DNC flag
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Contacts can also have a Do Not Contact (‘DNC’) flag applied. This restricts them from receiving any mass correspondence and provides you with a clear visual reminder that a clients has been marked as DNC.

Track opens and clicks for regular emails with the 'email engagements' feature
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Our email engagements functionality is an incredibly powerful feature. Once you’ve sent an email to one of your prospects or clients, Rex informs you if and when they’ve opened it, as well as what links they’ve clicked. This is an essential feature for any salesperson: it enables you to easily gauge client interest as well as tracking receipt for compliance reasons when processing settlements.

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