The new campaign types allow you to not only capture buyer leads, but also vendor leads that engage with your ads, allowing you to bolster your database through listing ads. Another added benefit is that you get considerably more leads. You can read more about Advanced Listings here.
To improve the performance of listing campaigns, we are bringing the pricing packages more in line with best practice. This makes sure you get the right leads and exposure, as well as reducing the risk of campaigns that are under-budgeted and as a result, wasted spend. You can read more about Advanced Listings here.
To help you engage the vendor, we have updated vendor collateral as well as key benefits to get across. They can be found here.
For the foreseeable future you are able to place campaigns as you used to, however please note that the Advanced Listings are superior, bringing you more leads and exposure.
