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Latest articles from Rex

January 16, 2024
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6
Minute Read

The AI Tools Transforming Real Estate

In this article, we explore the AI-driven tools enhancing everyday real estate operations, the benefits for early adopters, and what we can anticipate from AI in the future.
Agency Tech Stack
illustrated image of a real estate agent using ai tools
October 29, 2023
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3
Minute Read

The Power of CRM for Real Estate Professionals

A CRM system empowers real estate professionals with centralized data management, enhanced client communication, efficient lead management, streamlined sales processes, and data-driven insights.
Real Estate Business
October 13, 2023
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5
Minute Read

Sell houses like Happy Meals using Tracks

Beyond convenience, standardising agency processes is your golden ticket to ramping up referrals, streamlining your time, elevating agency insights, and pocketing more commission. 
Productivity Hacks
Real Estate Business
Image of red and yellow toy houses
September 27, 2023
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3
Minute Read

Power of Perception: Shaping Homeowner Perspectives to Steer the Market

In an economic market that's shaking homebuyer confidence, the true strength of real estate agents doesn't lie in market trends or advertising tactics but in genuine human relationships.
Relationship Building
Real Estate Business
Agent and homebuyer conversation relationship shaking hands in a cafe
September 20, 2023
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3
Minute Read

Volume Over Value: Why Transactions Matter More than Commission in Changing Markets

In this article, we explore how pivoting from GCI to volume can be the key to navigating the market's challenges and propelling growth.
Real Estate Business
Arial view of houses
September 7, 2023
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5
Minute Read

7 essential productivity strategies using your real estate CRM

These seven CRM strategies, ranging from optimising your calendar to automating mundane tasks, are the building blocks to not just a productive but also a profitable real estate business.
Productivity Hacks
Real estate agent making a call and being productive with background graphics
August 29, 2023
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3
Minute Read

Embracing the Future: Digital Strategies for Australia's Property Surge

As the Australian property market anticipates a 2-5% price surge by 2024, the real battleground for agents shifts to the digital realm.
Brand Building & Marketing
August 24, 2023
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5
Minute Read

Understanding the 'Region-Beta Paradox' in Estate Agency: Why Settling for 'Good Enough' Isn't Enough

In the complex dance of decision-making, the 'Region-Beta Paradox' reveals a startling truth: we often tolerate minor inconveniences longer than major ones. For estate agents, this means clinging to '
Productivity Hacks
August 23, 2023
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5
Minute Read

Relationship building: The key to estate agency success

Learn why focusing on relationships rather than transactions leads to long-term success and resilience in the ever-changing real estate industry.
Relationship Building
Real estate agent handing the keys to two new homeowners
August 17, 2023
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3
Minute Read

The Battle of the Tech Bands Returns: Tech Community Set to Rock the Stage Again!

Don't miss this vibrant celebration on August 24th, 2023, at The Triffid. Get your tickets now and support the bands and Beyond Blue charity.
Life @ Rex
Battle of the Tech Bands Brisbane 2023
August 15, 2023
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5
Minute Read

Why digital marketing is a must for today's estate agents

Explore the vital role of digital marketing in modern estate agency. In this article we address why estate agents must embrace digital strategies to stay competitive.
Brand Building & Marketing
Image of a real estate ad and two young homebuyers
August 14, 2023
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4
Minute Read

Real Estate Trust Accounting: Ensuring Transparency and Compliance

Real estate trust accounting plays a crucial role in maintaining transparency, accountability, and compliance within the real estate industry...
Agency Tech Stack
real estate trust accounting on clients mobile phone
August 9, 2023
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3
Minute Read

VPA Wise – 5 tips to sell digital ads successfully

Unlock the power of digital marketing in real estate with these 5 tips to pitch vendors effectively.
Brand Building & Marketing
Reach Digital Marketing Real Estate VPA Tips
August 9, 2023
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5
Minute Read

The goldmine in your database: 5 essential tips for real estate prospecting

We explores 5 essential tips for prospecting success, turning your existing data into actionable leads. Discover the goldmine within your database today!
Agency Tech Stack
Real estate agent talking to two prospects
July 21, 2023
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6
Minute Read

Embracing Digital Marketing in a Difficult Real Estate Market

​​Discover how digital marketing strategies and platforms like Rex Reach, can provide a competitive edge in the unpredictable real estate market.
Brand Building & Marketing
real estate landing page on a mobile phone
July 12, 2023
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3
Minute Read

Threads: is Meta’s Twitter Rival the Next Big Real Estate Platform?

Within just 5 days of its release, Threads by Meta has amassed an astonishing 100 million users, a feat that took ChatGPT over two months to achieve...
Productivity Hacks
Life @ Rex
June 19, 2023
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5
Minute Read

The Future of AI in Real Estate: Enhancing CRM and Communication

What does the future of AI hold for agents and agencies? We explore the transformative potential of AI in the real estate industry.
Real Estate Business
Productivity Hacks
Real estate agent holding a mobile phone with graphic illustration
April 18, 2023
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5
Minute Read

The 3-step real estate marketing funnel

We explore the 3 stages of an effective real estate marketing funnel and provide you with a comprehensive guide to optimising your campaigns for maximum impact. Read on to find out how.
Brand Building & Marketing
Productivity Hacks
March 29, 2023
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6
Minute Read

The ChatGPT advantage: How to supercharge real estate agent productivity

Over 100 million people have tried out ChatGPT since its launch in late 2022. Here are our 9 favourite ways you can use ChatGPT to boost your productivity and improve your real estate business.
Real Estate Business
Productivity Hacks
Top 9 uses for ChatGPT in Real Estate
March 22, 2023
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6
Minute Read

Steal these real estate ad ideas to get more leads

Want to build brand awareness and drive more hot seller leads your way? We explore clever real estate ad ideas that can have a big impact on your audience and get you more leads.
Brand Building & Marketing
Productivity Hacks
Example images of real estate ad ideas

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