What should we expect from social media in 2017?

What should we expect from social media in 2017?

It’s hard to understate the impact social media has had, and continues to have, on the world. Donald trump. Enough said. There’s no stopping this crazy train. Snapchat, Facebook, YouTube, Instagram – the vast majority of social media companies are rapidly evolving, and countless new marketing opportunities are opening up for us all as result.

Last year saw video explode across most social platforms, prompting brands to finally make use of that fancy camera in their iPhones – and brands were subsequently forced to start making better and better content in order to stand out.

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Choosing the right real estate CRM for the New Year

Choosing the right real estate CRM for the New Year

Any business that wants to compete needs to arm itself with the best tech tools available.

Real estate is obviously no exception. In fact, being one of the most highly competitive industries around, making the right decision on your technology is doubly important. Sure, we can sit around and talk about the importance of the nice-to-haves like a VR headset, a DJI drone or a Matterport camera.

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New construction technologies making housing more affordable

New construction technologies making housing more affordable

I used to be a stone mason. I’d mix concrete in wheelbarrows, lug rocks around and shape fridge-sized sandstone blocks with a mallet and a chisel. I loved it. I was out in the sun with some great blokes and ham sandwiches never tasted better. But working in a limited market meant jobs started to slow to a trickle. Because we were ‘purists’ (read: luddites) who did everything by hand, our work could take months to complete – and that made it expensive.

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Want to get more done? Stop multitasking

Want to get more done? Stop multitasking

I don’t really believe in multitasking. Probably because I can’t do it. Sure you can drive and drink a coffee at the same time. But sometimes, while involved in a rigorous task like scratching my nose, I’ll forget to breathe. And tragically, for those like me with a sub-pentium head, multitasking seems like an essential skill to have in this fast-paced modern world.

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2016; a year in review

2016; a year in review

This is the second year we’ve released our pre-Christmas review of the last twelve months – so I suppose you could call it a tradition by now. Sure, not quite as set-in-stone as Grandma’s pudding or the Japanese obsession with Yuletide KFC – but we’re certainly getting there.

Each year our users amaze us with the sheer bulk of work they somehow manage to get done.

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7 real estate blogs to add to your Rex RSS feed

7 real estate blogs to add to your Rex RSS feed

 

We’ve always had RSS feeds incorporated into your Rex dashboard. They’re generally considered a little old-fashioned these days, and you might think they’re a little out of place in a software paragon like Rex. A lost little man in a stovepipe hat, trapped in the past, shaking his fist out of the window of a rocketship. But still RSS feeds endure.

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Feature release: agent ledgers and Xero integration

Feature release: agent ledgers and Xero integration

The agent ledgers add-on is a premium Rex feature. For more information, please contact support@rexsoftware.com.au. Please note: you do not need a Xero account to use the agent ledgers functionality.

How does your agency manage commissions and costs for agents?

Huge, teetering stacks of printed reports? Excel spreadsheets with the approximate dimensions of Grenada? Great, craggy mountains of crumpled receipts that can only be crossed with the aid of sherpas and bottled oxygen?

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The effects of machine learning in real estate

The effects of machine learning in real estate

From self driving cars to better online advertising, to composing music to diagnosing cancers – ‘machine learning’ has seemingly infinite applications. Artificially intelligent chess robots being the least impressive of them.

Machine learning, in a nutshell, is the art of teaching computers how to teach themselves. Traditionally, computer programs can perform tasks because their code has predefined all the parameters and data needed – the computer just runs through the motions it’s given.

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Self driving cars effect on urban development

Self driving cars effect on urban development

I sent an abridged version of this article to Real Estate Business Online. The following is the full text.

The ‘smart belt’, ‘selfie stick’ and ‘iPhone 7 Lightning to 3.5mm Headphone Jack Adapter’ are just a few examples of technologies that somehow fail to actually bring anything practical to this begrimed world. If you’re like me – waiting for the fourth industrial revolution to come up with anything more practical than a pair of bluetooth chopsticks – you’re going to love autonomous vehicles.

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3 productivity boosting apps you should be using

3 productivity boosting apps you should be using

This is a revised version of Rex CEO, Anton Babkov’s article on productivity-boosting apps that appeared on realestatebusiness.com.

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The biggest shifts in productivity often don’t come from radical changes to operational processes or a new brand of instant coffee. It’s the little things that add up – like removing an unnecessary step in a workflow or saving a few precious minutes every day by switching to an easier tool.

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